World News

Mercedes ‘very sorry’ after China consumer gripe goes viral

Mercedes-Benz, the German automaker, apologized on Tuesday for the suffering of a Chinese car buyer who claimed treatment by an authorized dealership in a viral video that sparked public outrage.

The woman, whose name has not been released, claims she bought a new Mercedes from an authorized dealer in the northern city of Xi’an only to discover it was leaking oil on the showroom floor.

A video of her sitting on the hood of a car in the dealership and furiously accusing sales employees of ignoring her demands for a refund was circulated.

In subsequent media appearances, the woman claimed that she wanted to pay cash for the automobile but was forced by the dealership into taking out a loan with high interest rates.


Women alleged Mercedes dealer later in her interview

In subsequent media appearances, the woman claimed that she wanted to pay cash for the automobile but was forced by the dealership into taking out a loan with high interest rates.

“We’re very sorry for whatever happened,” said Hubertus Troska, a board member and the head of Daimler’s China operations.

Mercedes Apologized

Hubertus Troska apologized for misbehavior from authorized dealer

“We have made an arrangement with the client, and she will continue to be a Mercedes customer,” he said to reporters on the first day of the Shanghai Auto Show.

However, in a Chinese media interview published on Monday, the unhappy buyer stated that she would continue to refuse any settlement offer from Mercedes, stating that she wanted the incident thoroughly investigated by consumer protection authorities first.

Daimler and Xi’an government officials have already declared investigations.

“This is nothing we approve of. We go by the law,” Troska stated on the first day of the Chinese auto show.

It was not first time Mercedes messed with chines people feelings

Dalai Lama Instagram post by Mercedes officials
China believes that the Dalai Lama is waging a separatist campaign from exile.

Mercedes-Benz apologized last year for “hurting the sensibilities” of Chinese citizens after its Instagram account published a message by exiled Tibetan spiritual leader the Dalai Lama, who Beijing regards as a separatist.

Last year, Dolce & Gabbana apologized to Chinese customers after its items were removed from lucrative Chinese e-commerce platforms due to an Instagram post by the brand that was deemed culturally insensitive in China.

Mercedes-Benz apologized
The now-deleted post appeared on the official Chinese newspaper People’s Daily’s Twitter page; that post has also since been removed.

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Muntazir Mehdi is founding member and managing director of Article Thirteen blog. He is a strategic writer. At the age of 21, he began his writing career while pursuing a bachelor's degree in business administration at Karachi University. he has published numerous articles on business tech, healthcare, lifestyle and fashion.
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